http://wecreateyou.com/index.php/site/index/ Gaining control of your websites content. en wholmes@wecreateyou.com Copyright 2008 2008-06-28T21:20:47-06:00 http://wecreateyou.com/index.php/site/integrating_social_media/ http://wecreateyou.com/index.php/site/integrating_social_media/#When:21:20:47Z The task is to perform an audit of the website's content and formulate a strategy for integrating social media and enhancing their communication.Effective communication fuels offline and online success. As a consultant and webmaster I’ve often been saddled with the task of ushering organizations into the new era of website usability and design. Often it’s challenging, because once you adopt a serious commitment to make your website more useful, or better still, more profitable, this should signal some changes in a companies processes responsibilities and overall “culture”.  Simply put, the thought of making changes to your website and not making changes in your business process can cripple efforts and marginalize the sites’ effectiveness. That’s not to say the site becomes worthless, but we’re looking for maximum efficiency and sustained growth, i.e. potential. I think it’s safe to say that one common goal of any organization is meet or maximize it’s potential. From fund raising and awareness campaigns to online sales. Trying to affect an organizations commitment to change at that level takes a lot of energy and even more patience. Business, Technology 2008-06-28T21:20:47-06:00 http://wecreateyou.com/index.php/site/the_benefits_of_a_webmaster/ http://wecreateyou.com/index.php/site/the_benefits_of_a_webmaster/#When:17:16:11Z Internet sales are up and lot's of people are ambitious. However, the more lofty your goals the more time you'll have to commit.“It’s never too late to be what you might have been.” George Eliot The success of your business could be hinging on the expertise of your technology professionals and you may not know it. At times it can be difficult to see how improvements to your website can immediately have an impact on your business. It’s a professionals’ job to determine how to deploy a good strategy online to get desired results. Ideally, that strategy should involve matching your websites functionality to with your existing and future business processes.  These days there are a tons of sign-up services, e-commerce website services and design markup services out there to choose from. It’s all too common for emerging online business owners to overlook the impact that hiring an expert, consultant or webmaster can have on your existing efforts. Business, Technology 2008-06-25T17:16:11-06:00